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Managers Hold Back Adoption of Enterprise 2.0
By Clint Boulton

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Middle managers don't see their role in Enterprise 2.0-enabled IT projects and businesses.

BOSTON -- Middle management is one of the key obstacles to the adoption of user-generated content tools such as blogs, wikis and RSS feeds in businesses, argued panelists at the Enterprise 2.0 show June 11.

Sean Dennehy, who as an evangelist for the Central Intelligence Agency, struggled to get colleagues in management to accept and adopt the organization's Intellipedia wiki application, told panel moderator Andrew McAfee as much.

"Is it that middle management is actively trying to squelch them, or is it that they're just passively not onboard?" asked McAfee, who coined the term Enterprise 2.0 as an educator for Harvard Business School.

Dennehy: "They're not onboard yet. They're not comfortable with the tools. They're not sure how the tools fit into the existing processes. We have more generations in the work force now and some of those middle managers are not comfortable with the Web or an Internet browser so it's a challenge."

Read the rest of this article on eWEEK.com.




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